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1xBet has been shortlisted for the SBC Awards Europe 2026 in the category Marketing Campaign and Sponsorship of the Year.
Featuring 35 categories that recognize operators, partners, and service providers, the SBC Awards Europe 2026 ceremony will take place on April 30 at Xara Lodge as part of SBC Summit Malta 2026. Taking place on April 28-30, the summit is expected to bring 400+ industry professionals together.
1xBet will also host a dedicated networking zone at booth B40, offering a more informal setting for meetings, conversations, and on-site activities.
Simon Westbury, Strategic Advisor at 1xBet, commented on the brand being shortlisted:
“This nomination is recognition of our strategy using marketing and sponsorships to elevate and empower our market leading product through brand awareness.”
The nomination highlights 1xBet’s strong position in the European market, supported by long-term partnerships, product development, and international presence. The brand’s position in Europe is closely tied to its affiliate ecosystem, with the 1xPartners program, with over 500,000 partners, playing a central role.
Attendees visiting SBC Summit Malta can stop by the 1xBet booth to explore partnership opportunities and learn more about entering and scaling within the European iGaming market through 1xPartners.
