iGaming Affiliate Management

The iGaming market looks very different from what it did just a few years ago. New brands launch regularly, licensing has become more accessible, and operators are competing...

One of the biggest mistakes iGaming operators make is assuming that a product is ready for scale because of its successful launch. The platform has passed internal testing...

Every quarter brings new opportunities, but it also changes how affiliates and operators work together. Drawing on insights from AffPapa’s affiliate managers, we’ve...

The first instinct of operators who review affiliate performance is to look at the numbers. Metrics like traffic quality, GEO performance, and conversion rates are important,...

You might be surprised, but one of the biggest challenges for affiliate programs is simply getting started. Building a program from zero can take months before meaningful...