AC Milan legends Ambrosini & Serginho back Boomerang at SiGMA

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AC Milan legends Ambrosini & Serginho back Boomerang at SiGMA

Together with legendary AC Milan players Massimo Ambrosini and Serginho, Boomerang Partners, a rapidly growing global company offering a wide range of iGaming products, stole the spotlight at SiGMA Europe 2024.

On the first day of SiGMA, the football stars added excitement to the event, hosting an autograph and photo session and personally awarding raffle winners with signed balls and an incredible grand prize, a trip to an AC Milan home match in the 2024/25 season.

Over three days, Boomerang Partners engaged nearly 2,000 attendees daily through exciting giveaways and activities. The affiliate team made the most of the conference, holding valuable meetings with new and existing partners that resulted in significant agreements to bolster Boomerang’s position in sports affiliate marketing.

2024 for Boomerang

Since its launch in 2021, Boomerang Partners has introduced more than 15 iGaming products and built a network of more than 3,700 partners in more than 35 countries. 2024 has been a significant year for Boomerang. The company formed a strategic partnership with Juventus forward Alisha Lehmann in August and became AC Milan’s Official Regional Betting Partner.

These partnerships highlight Boomerang’s commitment to driving growth in the sports betting industry.

Eliza Galstyan
Eliza Galstyan Web Content Writer

With a degree in linguistics and translation, I create content that speaks the language of iGaming. My passion for turning topics into content that connects, informs, and entertains led me to specialize in writing for the iGaming industry. Over the past year with AffPapa, I have covered industry insights with different news, articles, and opinion pieces.

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