Action Network Stimulates Better Collective to Settle in the US Market
As far as more states started to consider the importance of betting regulations, the CEO of Better Collective is assured that the US is the place for the company to carry on the strategy directed to betting development.
Pedersen, Better Collective CEO, was interviewed, where provided more details to elaborate his idea about the USA to the place for the market thriving and told how Action Network would assist the brand to grow.
To the question of why Better Collective spotted Action Network to acquire, Better Collective CEO clarified that the US betting system is quite broad, which offers considerably high revenue reaching 4 billion dollars in 2022. The foreseen outcome for 2033 is 40 billion dollars. Action Network has been chosen because of its superior position and content in the market. Their mission in this commonly taken journey will be to keep fans engaged in gaming and actualize the brand’s vision. Meanwhile, the company is ready to hire about 100 employees bringing value to the betting industry.
Action’s contribution to the corporation will be a well-strategized position to organize affiliate-customer virtual delivery within the USA. Action’s working team has already constructed high-level technology influential for Better Collective growth.
The brand’s CEO shared the successful working experience with US companies like RotoGrinders, SportsHandle, and VegasInsider. Although, the brand eager to cooperate with different US companies and gain more experience. It is currently Action that will assist in creating unique and exceptional products for the US betting market.
Although, Better Collective and Action Network will run the business separately while backing each other. The reason lies in the objective of Action’s activity: creating items and services to promote the business. In this mission, the Better Collective team doesn’t want to avert Action but to use it for the blooming of Better Collective.
Pedersen, Better Collective CEO, also expressed the US market to have great potential in the betting industry, growing yearly. Better Collective predicts to have 50% growth by 2021 in the US market. The company believes in having significant achievements in the market and even holds a leading position due to building high-quality products and improving clients’ experience.
The CEO summed up the interview by sharing his expectations about Action’s revenue to be 40 million dollars for 2021; on the other hand, the company’s revenue expectation about Better Collective is about 100 million dollars till 2022.