ComeOn’s leadership team enhances with three new hires

ComeOn’s leadership team enhances with three new hires

Posted by: AffPapa

ComeOn Group has announced the recruitment of three new managers to direct its product, technology, and performance marketing departments.

Cherry AB’s B2C online gambling division has elevated Gaming Director Cristiano Blanco to Chief Product Officer (CPO). Blanco will be directly responsible for ComeOn’s multi-brand portfolio’s product operations, product development & design, and roadmap management. 

Mikael Angman, has been named as ComeOn’s new Chief Information Officer (CIO). Angman was previously the Director of Technology and Products. According to ComeOn, Angman demonstrated his leadership abilities during his half-year stay as technical lead, designing the group’s new project strategy to manage the deployment of ComeOn’s unique iGaming platform and systems. 

Efi Peleg, William Hill’s former Director of Performance Marketing, will join ComeOn’s administrative unit as the company’s third C-level hire. Peleg, a specialist in all aspects of igaming marketing, will be in control of optimizing ComeOn’s marketing and acquisition channels, as well as overseeing the conceptual redesign of ComeOn’s own proprietary Affiliation platform. Peleg will join the ComeOn group in the new year and will be stationed in the company’s London office. 

ComeOn CEO Juergen Reutter identified the three executives as critical to the company’s current product vision and growth plan, which was introduced following a corporate reorganization. 

Reutter went on to say:

“Our leadership team is now complete with both new and existing Executive teammates, and we have our revolutionary Hybrid Office model that will set us apart in retaining and attracting talent in our industry. ComeOn has been developing in this fascinating business for over 12 years, and we have an impressive growth framework in place, with Product, Technology, and Marketing all playing important roles.

The recent release of WeSpin is just one of many illustrations of how our organization is always evolving, with Product, Technology, and Marketing all working together to drive our competitive advantage.”


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