Gentoo Media and bet365 extend their collaboration
Bet365 will continue to use Gentoo Media’s automated compliance and brand protection tool GiG Comply for another year.
GiG Comply has released the renewal announcement today. This marks the sixth consecutive year that bet365 has used Gentoo Media’s automated compliance and brand protection tool, showing its commitment to strict regulatory compliance and brand integrity.
Their longstanding relationship has been accomplished by mutual benefits and trust highlighted in the renewed contract. Effective management of bet365’s operations requires a solid compliance framework due to its wide global presence and multiplicity of products it deals with.
Thus, as far as marketing is concerned, GiG Comply provides bet365 with advanced monitoring tools that will help them comply with regulations and protect their brand at the same time.
Rasmus Bank Nielsen, Head of GiG Comply, expressed his enthusiasm regarding the renewal:
“We are delighted to continue our partnership with bet365. This extension demonstrates the effectiveness of GiG Comply as a compliance and brand protection tool, once and again used by one of the largest and most respected operators in the industry. We look forward to continuously supporting bet365 in maintaining their high standard of regulatory compliance.”
A spokesperson for bet365 also commented:
“We look forward to entering our sixth successive year of partnership with GiG Comply. Their automated solution is a valuable tool in helping to maintain marketing compliance of the award winning bet365 Partners programme globally. The versatility of the tool means that we can effectively adapt to the ever changing regulatory landscape.”
This renewal proves that keeping the highest compliance standards and protecting its brands is the biggest mission.