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King is back: Conor McGregor as new 1xBet global ambassador
1xBet has announced a partnership with Conor McGregor, the UFC’s first-ever double champion and one of the most recognizable figures in combat sports.
McGregor isn’t just a fighter or former champion. He played a huge role in turning the UFC into a global spectacle, driving record-breaking PPV numbers, pulling in media attention, and bringing millions of new fans to the sport.
This partnership comes ahead of UFC 329 on July 11, where Conor McGregor is set to face Max Holloway in a rematch 13 years in the making. Their first bout in 2013 proved pivotal for both fighters, and the upcoming one is already being talked about as one of the most anticipated MMA events in years.
For 1xBet, working with one of the world’s most recognizable athletes opens up new ways to connect with a global audience and further strengthen its international reach.
McGregor joining the brand on a long-term basis also gives 1xPartners’ affiliates more opportunities to tap into high-intent sports traffic around major UFC events.
The affiliate program offers competitive terms, including up to 50% RevShare, regular payouts, and a full set of performance tools designed to support conversion and engagement across markets.
For affiliates, it’s a chance to work alongside a major global sports moment and scale their activity around one of the biggest fights of the year.
To be part of what comes next, affiliates are welcome to join the 1xPartners program!
This campaign is promoted by 1xBet l and is intended only for users in jurisdictions where the relevant services are legally available. 21+ only. Please gamble responsibly.
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