Luckbox announces Nevzat Ucar as new Head of Content
Luckbox has announced the appointment of its new Head of Content, Nevzat Ucar. This comes after the company has been adding many new recruits to its team as of late.
Ucar has previously worked with Red Bull and Riot Games as a video publishing executive. At Luckbox, he will be responsible for the development of the company’s HD multimedia strategies, where he will have to engage a large audience all over the world.
Luckbox stated that the recruitment of Ucar is a crucial and necessary improvement for its marketing strategy, since he has extensive knowledge and experience in the development of high impact multimedia campaigns for the likes of Red Bull (2019-2021) and Riot Games (2014-2017).
Quentin Martin, Luckbox CEO, stated:
Content marketing is a key pillar of our player acquisition and brand strategy as we target growth for Luckbox and Nevzat will play an integral role in that. Having someone of Nevzat’s pedigree on board strengthens our marketing team and, importantly, his passion for gaming and esports fits in perfectly with our company ethos.
Ucar also commented on his appointment and said:
I am a lifelong gamer, and Luckbox’s business targeting the most potentially lucrative esports sector is a compelling opportunity for me. This is a global opportunity to shape our esports community, content and strategy and have fun while doing all of it.
Earlier this month, former Dunder Gaming executive Thomas Rosander also joined the company as Chief Customer Officer. These new recruitments come after the company oversubscribed listing on the Toronto TSXV exchange which lead it to raising a new capital for its marketing drive and improvement of its tech platforms.