Norsk Tipping expands partnership with Playtech
Playtech Plc has preserved a powerful closing to its 2020 commercial activities, with long-term partner Norsk Tipping upgrading its existing technology services agreement between the two firms. Playtech and Norway’s state-owned gambling operator have signed two new supplier deals for online casino and Video Lottery Terminals (VLT) products. The FTSE250 technology group cleared all Norwegian government acquisition processes to become the designated supplier of new casino content and VLT systems for Norsk Tipping while sticking to Norway’s strict national gambling laws.
Playtech has been serving as Norsk Tipping’s lead systems and platform supplier since 2003. From now on, Norsk Tipping will be remarkably increasing the size of its online casino games portfolio, featuring Playtech’s studio-developed titles from Origins, Quickspin, Vikings, Rarestone and Ash Gaming.
“We are excited to continue our partnership with Playtech and look forward to launching their strong roadmap of online casino and VLT games on our platforms,” said Hans Erland Ringsvold, Head of Gaming Operations at Norsk Tipping. “We are confident that Playtech’s proven VLT and online casino expertise in a wide range of regulated markets will continue to provide great value for Norsk Tipping and support us in the delivery of our overall content strategy”
These agreements will see Playtech deliver its entire range of VLT games to Norsk Tipping’s terminals which can be found all throughout Norway, creating exclusive games for Norwegian customers.
Shimon Akad, Chief Operating Officer, said: “Playtech content has proven to be very popular with Norsk Tipping’s players. We are excited to continue supplying our strong roadmap of content to them as part of developing a market-leading, modern and responsible online and retail game offering to their players. These new agreements are also a testament to our strength in games content for online casino and VLT retail markets, including the highly regulated and responsible-gaming oriented markets of Norway and the Nordic region. It also highlights our strategy of focusing on long-term partnerships with leading operators in regulated markets.”