SiGMA Asia Summit 2024: celebrating a decade of excellence

SiGMA Asia Summit 2024: celebrating a decade of excellence

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SiGMA Asia Summit 2024: celebrating a decade of excellence

Master of Ceremonies Mark Borg kicked off the SiGMA Asia Summit 2024 with a flourish, laying the groundwork for a stimulating exchange of knowledge and networking possibilities.

SiGMA’s founder, Eman Pulis, presided over the conference’s ceremonial opening. Alejandro Tengco, the Chairman of the Board, was an important figure in the proceedings. Eman Pulis, Alejandro Tengco, and Neil Shih, Managing Director of SiGMA Asia, performed the ribbon-cutting ceremony to officially start the conference. Their combined efforts pave the way for what promises to be an informative and interesting meeting.

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Behavioural design aspects boost player engagement by providing intuitive and engaging experiences. Player retention rates, average time spent in the casino, and customer satisfaction scores are key engagement measures. Crystal emphasized that knowing and respecting regional differences is critical when building casinos that appeal to local players.

With the motto of global expansion while maintaining localization, SiGMA expanded from one pre-COVID conference in Malta to eight conferences across the globe, offering chances for businesses in the casino industry.

Shaping tourism in the Philippines through key market identification

The COO of the Philippines Tourism and Promotions Board, Maria Margarita Montemayor Mograles, also made a noteworthy contribution during her keynote. In her speech, she stressed the significance of designing meaningful experiences for the travel and tourism sector. maria margarita montemayor mograles

According to her, the Philippines Tourism and Promotions Board has identified 13 important markets, with an estimated 100,000 visitors each year coming to each of them. South Korea, Japan, China, Singapore, Malaysia, Taiwan, Hong Kong, India, USA, Canada, UK, Germany, and Australia are some of these markets.

A group of exceptional performers from the Cagayan Economic Zone Authority and Tourism Promotions Board Philippines (TPB) (below) brought the SiGMA Asia Summit to life with their sponsorship and orchestration of an enthralling presentation of the colorful local culture. The rich history and vibrant energy of Manila, Philippines, were skillfully captured in this performance, which perfectly portrayed the spirit of the city.

  • SiGMA Asia Summit 2024: celebrating a decade of excellence SiGMA Asia Summit 2024: celebrating a decade of excellence
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