Smarkets secures SBK listing on Oddschecker
Smarkets announced that its ‘SBK’ sportsbook app has been released on the Oddschecker grid.
SBK’s market odds are directly indexed from the Smarkets betting exchange and will now be made available all across Oddschecker’s market-leading comparison site, which allegedly rakes in about three million users every month. The SBK sportsbook, launched in summer 2019, unified its exchange low-margin prices with an intuitive mobile UX experience, a matter that brought new advanced engagement into the market.
“I’m excited that Oddschecker’s substantial user base can now see SBK’s odds on the famous grid. SBK’s blend of the superior pricing of a betting exchange with the simpler interface of a traditional sportsbook is unmatched in the industry, and there is no better place to showcase that than Oddschecker,” said Smarkets Founder and CEO Jason Trost. “For price-savvy customers, Oddschecker is the place to go to ensure you’re getting the best odds, and SBK is the best-priced sportsbook app in the country, so this move was a no-brainer. After partnering with Oddschecker for Smarkets nearly three years ago, joining the grid with SBK is further evidence that we are serious about disrupting the industry by offering the best value out there.”
The brand new functionalities delivered by SBK include a direct in-app Price+ comparison feature, indexing odds against nine other online bookmakers – with Smarkets guaranteeing the best market pricing at the point of wager.
The sportsbook, only available as an app, also includes a built-in social network allowing users to like and even comment on other users’ bets, share tips with their followers and check out selections from other tipsters.