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1xBet at SBC Summit Rio: highlights and key moments

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1xBet at SBC Summit Rio: highlights and key moments

1xBet highlighted its continued focus on the regulated Latin American gaming market at SBC Summit Rio, that took place on March 3–5.

At Booth A250, the team connected with industry stakeholders to explore partnership possibilities and expansion potential throughout the area. The event included a panel discussion, “Building Unicorns: Behind the Scenes of Running and Scaling Betting Giants”, during which Simon Westbury explained how to expand major betting brands while demonstrating 1xBet’s expertise in the Latin American market.

Inside the panel: Simon Westbury on scaling betting leaders

One of the highlights of the event was the panel discussion featuring Simon Westbury alongside other international industry leaders. The speakers presented both the advantages and potential difficulties of the rapidly expanding Brazilian market, while Westbury used his experience to offer insights about scaling in regional markets.

He explained out that long-term success in Latin America comes from combining global experience with a strong product and responsible growth. While early wins in local markets can help build momentum, Westbury noted that sustainable growth depends on balancing brand credibility, digital acquisition, and player protection.

Booth A250: networking and partnership with 1xBet

Booth A250 quickly became a busy meeting point during the event, attracting a steady flow of visitors throughout the summit. The area was designed to promote networking through its combination of a bar space with coffee and cocktails.

The booth also featured interactive activities such as the “Pop Splash,” adding dynamic energy to the atmosphere. Over the two days, partners and visitors also had the chance to win premium prizes, including a Louis Vuitton Horizon 55 cabin suitcase on the first day and an iPhone 17 Pro on the second.

1xPartners’ 10 years of excellence in the global affiliate market

The summit provided 1xBet with an opportunity to showcase its 1xPartners affiliate program, which has been operating in the market for more than a decade. Visitors learned more information about the program’s main advantages, coverage of more than 150 countries, and special benefits to VIP partners.

The brand also emphasized the support available to affiliates, which includes personal managers, support in 69 languages, and real-time analytics access. These features establish 1xPartners as a valuable choice for affiliates who want to expand their business not just in Latin America, but also other markets.

1xBet’s vision for the future of Latin America’s market 

1xBet’s participation at SBC Summit Rio once again showed the brand’s strong presence in international markets. The event combined industry discussions with valuable networking opportunities, highlighting the continued growth of the 1xBet ecosystem.

Today, the 1xPartners network includes more than 500,000 partners worldwide. For affiliates looking to grow with an established industry brand, the program offers an opportunity to be part of a large global network in the iGaming space.


The company operates a licensed online sports betting and gaming platform in Brazil (authorized by SPA/MF 1666/2025). Users can place bets on a wide range of sports events and access online games from certified providers. 18+. Play responsibly.

Lilit Sarinyan
Lilit Sarinyan Content Writer

Delivering fresh updates on casino traffic trends, regional market highlights, practical guides for iGaming operators and affiliates—everything to stay informed and grow in the iGaming space. With a Bachelor's degree in Communication, my focus is on breaking down complex topics into clear and practical content.

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