Alea has released Alea Jackpot, a new jackpot tool that lets operators run engagement campaigns while keeping track of costs and returns.
The product was presented at ICE...
Alea drives commitment to social responsibility at Legends Charity Game
Alea, a leading casino game aggregator, is sponsoring the Legends Charity Game on Monday, September 15th, at Jose Alvalade Stadium, home of Sporting Clube de Portugal.
The match will bring together some of football’s greatest names to support communities affected by war and local conflicts around the world.
Coinciding with the SBC Summit in Lisbon, the event is organized by Rasmus Sojmark, CEO and Founder of Sport Global. Portuguese stars such as Luís Figo, Deco, Ricardo Carvalho, and Fábio Coentrão will take the field alongside international legends, including Peter Schmeichel, Edwin van der Sar, Patrice Evra, and Kaká. Together, they aim to raise over €1 million for those communities affected by war and conflict worldwide.
Alexandre Tomic, Founder of Alea, said:
“The iGaming industry has matured into a sector with significant global influence and resources. As industry leaders, we have an opportunity, and a responsibility, to demonstrate that our sector’s growth can drive positive change beyond business metrics. When visionary initiatives like this emerge, industry leaders must step forward. This is how we shape not just the future of iGaming, but the industry’s role in addressing global challenges.”
Alea’s sponsorship reflects the company’s wider vision of raising standards across the casino industry, from technical performance and API management to social responsibility and community engagement.
Serving over 70 markets with banking-level security, Alea continues to set the bar in game aggregation. By supporting events like the Legends Charity Game, the company shows that industry innovation isn’t just about technology—it can also make a real difference in people’s lives.
Rasmus Sojmark, Founder of Sport Global, continued:
“A heartfelt thank you to our friends at Alea for supporting the Legends Charity Game. Beyond being trusted partners in business, it’s wonderful to come together for something bigger, watching football legends on the pitch while backing four incredible charities. It’s proof that our industry can give so much when we unite. Thank you, Alea team!”
Broadcasted globally, the match will be reaching millions of viewers worldwide. To learn more or support the cause directly, visit the official website.
Alea will be exhibiting at ICE Barcelona 2026, and this year’s event is a special one for the team, with the industry’s flagship event taking place in their home city.
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