Alea welcomes the industry home as ICE lands in Barcelona
Alea will be exhibiting at ICE Barcelona 2026, and this year’s event is a special one for the team, with the industry’s flagship event taking place in their home city.
From 19–21 of January, visitors can find Alea at booth 2G72. The team will be presenting its aggregation platform and introducing a brand-new jackpot engine. Created for operators, the solution offers greater control, flexible setup, and clear performance tracking, making it easy to launch real-time, multi-level jackpots across any game.
Alea will run interactive demos and activities on-site during the exhibition. ere will also be daily giveaways, including AirPods and AirTags, plus a raffle each day at 17:00 with an iPhone 17 Pro as the main prize.
Alea’s stand will be supported by the leadership team, including founders Alexandre Tomic and Charlotte Lecompte, alongside CEO Jordi Sendra, COO Ramon Glieneke, and CTO Eduard Fumàs, as well as teams from partnerships, account management, business development, and marketing.
Staying true to Alea’s company culture, the booth will feature a hyperbaric chamber and an oxygen bar: a small window into the wellbeing-first mindset that shapes both the workplace and the products they create.
Panels and Speaking Engagements
Founder Alexandre Tomic will actively contribute to the ICE conference agenda:
- Monday, 19 January | 13:00
Keynote – ICE Enterprise Stage
“The Future Advantage: Lessons and Insights from the Alea Journey”
- Tuesday, 20 January | 12:15
Panel – ICE Enterprise Stage
“How Long Can Gaming Keep Pulling Rabbits Out of Hats?”
- Wednesday, 21 January | 14:00
Fireside Chat – ICE Studio
With Ana Paula Castello Branco, CMO of BetMGM Brasil
Industry Recognition
Alea is heading to ICE Barcelona after getting nominated for several industry awards. The company will participate in the International Gaming Awards 2026 scheduled for January 18, where it has been nominated for:
- Game Aggregator of the Year
- Great Place to Work Award (Supplier)
- Innovator of the Year (Supplier)
Apart from that, Alea was also picked as a finalist at the European Gaming Awards 2026 (January 19) for the Most Innovative Supplier category, and the CEO Alexandre Tomic was also nominated for the Outstanding Contribution Award.
With a degree in English and Communication, I focus on direct reporting that turns industry changes into clear, accessible insights. Interviews with iGaming professionals, regional market overviews, casino traffic trends, and affiliate developments are at the center of what I do, looking at how the iGaming industry is developing and where it is headed.

















