Bet365 enhances horseracing content with Superfeed deal

Bet365 enhances horseracing content with Superfeed deal

Posted by: AffPapa

Bet365 will expand its horseracing content offering through individual vital data from the US and French racing, agreeing on the Superfeed deal with Spotlight Sports Group.

Clients may access Racing Post statistics and content from all extensive global racing territories via Superfeed. Silks, form, comments, judgments, and star ratings are all included in the same integration stream, known to anyone using a British or Irish race card. 

Consumers throughout bet365’s domains, such as licensed in North America, will have exposure to the most excellent Racing Post material as part of the new arrangement, bringing in a unique gambling experience for bet365’s users.

Spotlight Sports Group supplied specialist independent material to bet365 clients on all UK and Irish racing for several years. The recent release of South African racing programming in 2020 and the expansion of overseas relationships contribute to this.

Daniel Smith, account director at Spotlight Sports Group, stated:

“We’ve collaborated with bet365 for a long time, and it’s fantastic to have a range of Superfeed material available across one of the world’s largest bookies. We understand the importance of our material to our consumers, and we’re thrilled that bet365 will continue to provide this assistance to their clients in additional countries.”

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