Betsson Group has rebranded its Betsafe operation in Lithuania to its main Betsson brand, aiming to grow its global presence and strengthen brand recognition.Betsson...
BETER extends collaboration with Betsson
BETER will be expanding the portfolio of services it provides to Betsson with the help of Betbazar.
Through this newly expanded collaboration between Betsson and BETER, the developer will be expanding the odds feed it delivers to the operator. The extension will include odds for Dota 2 and CS:GO matches, giving Betsson the opportunity to offer betting on two of the most popular eSports titles in the industry. Additionally, BETER will also be providing the gambling firm with its ESportsBattle championship offering, which will be able to boost Betsson’s engagement rates.
The GM of eSports at BETER, Evgeniy Bekker, remarked:
“We have managed to develop an expansive catalog of eSports wagering offerings that appeal to a wide variety of top gambling firms all around the globe. After the initial signing of our agreements, many of our customers seek to further expand their catalogs, and we are excited that Betsson has decided to expand our partnership to include our eSports offerings. As betting on eSports continues to gain popularity around the world, we are excited to see major operators like Betsson expand their wagering catalogs to deliver these wagering opportunities to their player bases.“
This collaboration extension was facilitated through the help of Betbazar, which is an international marketplace for a variety of business-to-business offerings in the online gambling and sports wagering industry.
Swedish Gambling Authority (Spelinspektionen) issued a warning and a fine of SEK6.5 million ($682,272) to Betsson for faults in AML. Snabbare and Flutter’s TSG were fined...
