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BetMGM UK signs Laura Woods as EURO 2024 Brand Ambassador
BetMGM UK has signed Laura Woods, a sports media and television presenter, as its Brand Ambassador for the upcoming EURO 2024.
Woods will share insights into the UK sports betting and online casino operator’s website via weekly blogs leading up to the competition’s opening game tonight (June 14).
In addition, the TNT Sports presenter will produce social media material for the operator’s betting platforms and participate in marketing efforts focused on the tournament.
Sam Behar, BetMGM UK Director, explained:
“Laura is the ideal fit for the BetMGM brand as we grow our ambassador network. Her broadcasting career to date has been hugely impressive, entertaining and informing sports fans across the UK week in week out and we’re excited for Laura to share her wealth of knowledge and expertise with our customers.”
In her first blog post since establishing the partnership, Woods discussed the possibility of working as an ITV presenter at EURO 2024 and offered her thoughts on England’s chances of winning the tournament.
Commenting on her new role with BetMGM, Woods said:
“I’m delighted to be joining BetMGM as the brand’s newest ambassador, particularly ahead of a huge couple of months in the sporting calendar with the Euros starting in just two days’ time, the Olympics weeks away and, of course, the new Premier League season just around the corner. BetMGM has a strong ethos around responsible gambling – something I’m really passionate about. It’s a really exciting partnership and I can’t wait to get started.”
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