Betsoft expands in Italian market via 888
Betsoft Gaming has formally stepped foot into yet another strategic European iGaming market in Italy with 888 casino through Pariplay.
The expansion of the partnership between the two will see Betsoft’s impressive portfolio of slots and titles becomes available for 888 casino’s players from anywhere in Italy.
The operator is also going to host Betsoft’s newest launched games such as Safari Sam 2, Stacked, Lava Gold, on top of the well-established hit titles such as the Red Dragon and Take the Bank series.
This marks yet another successful entry into a European regulated market for Betsoft, which previously launched in Spain earlier this year.
888’s Vice President of B2C casino – Talya Benyamini, commented on the achievement:
“We’re thrilled to advance our collaboration with Betsoft, further offering their top-tier and dynamic gaming content to our fans in Italy.
We’re looking forward to more years of successful work together.”
Other recent successful ventures for Betsoft were with Stake and BitStarz, both of which expanded the company’s horizons in cryptocurrencies.
Betsoft Gaming’s senor account manager – Anna Mackney, also stated about the Italian expansion by saying:
“We are happy to advance in the competitive market of Italy along such a committed partner as 888 Casino.”