Betsson and Gaming Innovation Group renew partnership

Betsson and Gaming Innovation Group renew partnership

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Posted by: AffPapa

The Swedish leading online casino and sportsbook company – Betsson Group, and cloud-based product and platform B2B supplier – Gaming Innovation Group renew partnership.

The refreshment of the existing agreement between the two will see Gaming Innovation Group (GIG) carry on supplying Betsson Group their GiG Comply marketing compliance feature, further assisting Betsson in remaining proactive when it comes to responsible gambling and marketing compliance control.

GIG’s Comply marketing solution, which mainly assists in scanning web pages and identifying iGaming-related code words and links, is currently largely utilized by a ray of iGaming operators internationally, such as Novibet, Bet365, as well as Betway, and DT9 Media LTD.

Gaming Innovation Group’s Chief Marketing Officer – Jonas Warrer, stated about the continuation of the contract with Betsson:

“It always makes us proud when our partners decide to carry on placing trust into our GIG Comply solution continuously.

Renewing our contract with Betsson Group further proves the latter’s dedication to promoting responsible and sustainable gaming, and we’re looking forward to continue supporting Betsson with affiliate marketing compliance.”

Betsson Group’s responsible for affiliates – Sebastian Jarosch, also commented on the deal:

“We value compliance a lot here at Betsson Group, and we’re happy to have found such a solid solution to support our group in maintaining full compliance in the international markets that we’re operating in.”

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