Betway is Man City’s new Global Betting Partner

The online betting and gaming company Betway and Manchester City FC (MCFC), a Premier League (PL) team, have signed a new multi-year collaboration.
Leading figures from both organizations attended the historic bell-ringing event at the New York Stock Exchange, organized to mark this historic agreement. The event was a part of the club’s preseason tour of the United States.
Ferran Soriano, CEO of City Football Group, said:
“We are pleased to announce Betway as our Official Global Betting Partner today. As a globally recognized brand, Betway has a strong pedigree and history of working with high-profile brands within the sports space and we’re excited to work together throughout the partnership.”
This partnership will also include original content ideas apart from displaying the brand through many channels both digitally and in-stadium.
Neal Menashe, Super Group CEO, commented:
“We are absolutely delighted to become Manchester City’s Official Global Betting Partner. This agreement cements our place in the top tier of Premier League partners, ensuring that out Betway brand reaches fans in all corners of the globe.”
Through collaborations between Manchester City and Betway, there is an elaboration of a plan for players at every level including coaches, officials, and firm representatives that must follow various rules concerning betting integrity within the industry as well as responsible gaming practices.