Bojoko debuts in New Jersey
Affiliate marketing business Bojoko has launched a new affiliate site in New Jersey after acquiring a licence from the US state’s Division of Gaming Enforcement (DGE). This launch will give players in New Jersey the chance to filter and compare online gambling sites that are licenced to operate in the state.
Approved operators in New Jersey, and even game developers targeting the state Jersey and larger US market, can also make their own listing on the Bojoko site.
The launch in New Jersey will actually become Bojoko’s debut in the United States. The brand also said that it has applied for affiliate licences in various other states including Pennsylvania and Michigan.
“This really is a milestone moment for Bojoko and we are incredibly excited about leveraging the tremendous opportunities we believe the New Jersey and the wider US market have to offer,” the affiliate’s chief business officer Joonas Karhu said. “Ultimately, our mission is to help players find gambling sites quickly and easily and based on their own likes and preferences. Our model has proved to be hugely successful in the UK, Canada and Finland, and we believe it will appeal just as much to players in New Jersey and across the US.”