Dafabet’s Strategic Partnership with Santos FC
Makati-based Dafabet will grow its presence and brand exposure in the South American betting market through the new sponsorship contract with 2020 Copa Libertadores finale participant, Santos FC.
The partnership will be in effect until the end of this year. Dafabet’s logo will be placed on the back of Santos Futebol Clube’s kits.
Dafabet’s Marketing Director in Latin America, Mr. Kasper Trier notes, that
It is expected that one of the names in the betting industry will partner with the greatest football club in Brazil. Santos’s dedicated fans will be offered the best deals, products ad services from Dafabet.
Mr. Trier believes that Vila Belmiro, Santos’s home stadium, will host a lot of exciting moments during the partnership.
The first appearance of Dafabet as Santos FC’s sponsor was during the match against Bolivian The Strongest during the CONMEBOL Libertadores 2021.
Mr. Andrés Rueda, the first even online elected President of Santos FC also commented on the sponsorship contract saying that the club is proud to be Dafabet’s partner Mr. Rueda is sure that the sponsorship will contribute to Dafabet’s further success and the club’s fans will replenish the ranks of the operator’s users.
Dafabet’s Head of Sponsorship, Mr. John Cruces also expressed his excitement about the deal saying that
Santos FC has a loyal fan base all over the world and is one of the best clubs in the region. Dafabet believes that the sponsorship will assist them to further strengthen positions in Latin America.