DraftKings enters partnership with Norwich City

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DraftKings enters partnership with Norwich City

DraftKings, a US-based gambling company, teamed up with Norwich City, an English professional football club, to amplify its UK footprint.

As a part of the contract, throughout the 2021-2022 Premier League season, DraftKings will be Norwich City’s official partner. 

The senior VP of international strategy at DraftKings, Jeffrey Haas, noted:

“Our team is happy to partner with the Norwich City club to provide fantasy sports experience to the enthusiasts. With our platform, sport enthusiasts are now able to take part in daily competitions and support their favorite club and its members”.

The commercial director of Norwich City, Sam Jeffery, mentioned: 

“The addition of DraftKings in the list of Norwich City’s partners is a great achievement for us. It’s an honor to be selected by the giant DraftKings as a partner to promote its expansion”.

DraftKings has started collaboration with West Bromwich Albion which takes part in the English Championship, so, it will serve as Albion’s official partner on the Championship season 2021-2022.

Jeffrey Haas concluded:

“It’s exciting to cooperate with the Albion team and can’t wait to provide extra ways for sport enthusiasts to engage in the competitions”.

Formerly, DraftKings had entered partnerships with Arsenal and Liverpool. 

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