Genius secures official data and trading coverage on OpenSports platform
Scientific Games and Genius Sports have agreed to on the expansion of their already-existing sportsbook services agreement, allowing Betgenius’ live data and trading solutions to become completely accessible all across SG’s ‘OpenSports’ platform. This partnership means that all OpenSports customers will be serviced with Genius’ in-game content and officially sourced sports data (excluding US pro-leagues), allowing SG clients to secure and enhance their betting markets.
“Genius Sports Group offers a vast array of in-game content which will further our already market-leading offering,” said Keith O’Loughlin, SVP Sportsbook, Digital at Scientific Games. “There is an extremely high fluidity level brought by the sporting calendar, and our technology is unrivalled in matching these levels with the integrity, robustness and scalability that the OpenSports platform provides. With Genius Sports Group’s LiveData and LiveTrading services being integrated into our solution, the technology continues to evolve and become more exciting to our players.”
SG’s sportsbook partners are now covered by Betgenius’ entire portfolio of official data rights, and will also be receiving premium API feeds on the Premier League, Serie A and the Bundesliga, as well as FIBA basketball, FIVB volleyball and NASCAR racing.
Furthermore, sportsbooks operating on the SG OpenSports platform will be allowed access to Genius Sports Group’s LiveData and LiveTrading solutions, both of which are trusted by over 150 betting brands across the entire world.
“This partnership will ensure Scientific Games’ partners get all the benefits of the world’s finest sports content – from maximum market up-time to increased margins – delivered in a way which is tailored to their own specific trading strategy. No matter where in the world you are operating, these are vital components of success in today’s sports betting industry.” Said Jack Davison, Chief Commercial Officer at Genius Sports Group.
The agreement comes at a time when Genius Sports is actively pursuing a forthcoming New York Stock Exchange (NYSE) listing along with new special purpose acquisition company (SPAC) dMY Technology.