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Golden Boomerang 2025: Awards, Legends & Big Wins
Boomerang Partners hosted the Golden Boomerang Awards 2025 at the legendary San Siro Stadium with more than 400 partner teams from all over the world.
The event highlighted the top performers in sports and other traffic-driven campaigns. What made it even more special was the presence of football icon and AC Milan legend, Andrea Pirlo. He wasn’t just a guest. He took the stage to personally congratulate the winners and hand out the awards, bringing a sense of pride and excitement that was felt by everyone in the stadium.
Andrea Pirlo commented:
“It’s a pleasure to be part of such an exciting event that brings innovation, performance, and community together. My congratulations to all the winners—your hard work truly stands out.”
A total of 11 awards were handed out across major categories in affiliate marketing. Kajino Media took home the Grand Prix after claiming the top spot on the sports leaderboard.
The owner of Kajino Media shared his excitement:
“Golden Boomerang Awards is a great test of our capabilities and expertise. This tournament allows us not only to evaluate our work but also to be recognized on a global level. For us, it’s just a great success to be a participant in this event. I had some expectations that we would win, but I wasn’t sure, to be honest. I’m happy!”
The Golden Boomerang Awards 2025 was more than just an event. Guests were treated to VIP access around San Siro, including a private tour of the Mondo Milan Museum and a stop at the Official AC Milan Store. Moreover, an Italian artist created hand-painted T-shirts for anyone who wanted one, making each souvenir personal and one-of-a-kind.
The night’s energy was shaped by a spectacular show directed by Gabriele Rizzi, the creative mind behind major fashion and entertainment events. With performances from top DJs, fashion artists, and world-class food crafted by Michelin-starred chefs, it was a celebration for all the senses.
One of the highlights was a charity auction featuring unique prizes:
- Commemorative watch celebrating the club’s 2003/2004 season victory
- Custom-designed ball with Andrea Pirlo’s autograph
- Exclusive Pirlo lot – premium wine
- T-shirt signed by the team forward, Rafael Leão
The auction raised €8,000, all of which went to Fondazione Milan to support youth sports programs.
Benedetto Di Blasi, Fundraising and Digital Communication Officer of Fondazione Milan said:
“Thanks to this fundraiser, in the next season 2025/26, Boomerang and its partners will support 27 children, either living with disabilities or in vulnerable environments, giving them the opportunity to play sports in safe and high-quality project spaces.”
The Golden Boomerang Awards 2025 was a perfect event that showed how sport, tech, and affiliate marketing are coming together in fresh, exciting ways. From iconic guests to standout performances, the night was full of moments that won’t be forgotten anytime soon.
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