IBIA expands betting integrity commitment with IXUP

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IBIA expands betting integrity commitment with IXUP

IBIA has recently entered a collaboration with data firm IXUP.

Through this collaboration, the IBIA will be furthering its commitment and efforts toward ensuring a high standard of integrity and social responsibility in the sports wagering sector, with a special focus on the market of the United States. The two organizations will be working together to inform operators, as well as regulatory and sports governing authorities, to help them establish a safer betting industry.

IBIA will be promoting its new partner’s PlayPause solution to its member gambling firms in the United States, which is a specialized athlete verification and exclusion initiative designed to be used for a variety of top sports championships. IXUP, on the other hand, will be promoting the IBIA’s wagering integrity monitoring services to its US-based operator, government, and sports organization partners, expanding each other’s presence in the country.

As IXUP is the operator of a number of voluntary self-exclusion initiatives for various US gambling regulators, this partnership will enable the IBIA to greatly expand its integrity monitoring efforts in the growing market, enhancing its offerings.

Additionally, the two organizations may expand their collaboration in the future to deliver their services to an expanded list of companies and government authorities across the US.

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