Introducing AffPapa’s New Service: Affiliate Connect
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Introducing AffPapa’s Affiliate Connect: Pre-Negotiated Affiliate Deals

Connecting operators with relevant affiliates and negotiating deals on their behalf.

Introducing AffPapa’s Affiliate Connect: Pre-Negotiated Affiliate Deals

AffPapa is excited to introduce Affiliate Connect, a service that sources relevant affiliates, handles outreach and pre-negotiates deals on behalf of operators.

The service is built for operators looking to grow their affiliate base without adding to their team’s workload. AffPapa’s Affiliate Management team finds affiliates in the operator’s target GEOs, negotiates terms and brings back deals ready for review and approval.

How Affiliate Connect works

Every deal goes through the same process, from the first search for affiliates to the finalized partnership:

  1. Affiliate sourcing: finding affiliates that match the operator’s GEOs and traffic needs.
  2. Outreach: contacting those affiliates and discussing potential cooperation.
  3. Negotiation: agreeing deal terms with the affiliate.
  4. Deal preparation: outlining terms, including GEOs, traffic source, deal type, etc.
  5. Operator approval: the operator reviews the pre-negotiated deals to approve or decline.
  6. Introduction: AffPapa connects the operator and approved affiliate directly.
  7. Handover: the operator and affiliate finalize the details directly.

Why do Operators need Affiliate Connect?

Finding suitable affiliates, making first contact and agreeing on terms can be a lengthy process, often before a single deal is ready to sign. AffPapa handles the time-consuming work of sourcing and negotiating with affiliates, freeing up operators’ affiliate teams to focus on other priorities. Affiliates, in turn, meet operators who have already reviewed and approved their deal, so the conversation that follows is about finalizing details.

Moses Wartan, Head of Commercials for Affiliate Management at AffPapa, shared:

“With Affiliate Connect, our team does the groundwork with each affiliate before a deal reaches the operator. That way, both sides can focus on partners who already match what they’re looking for, rather than on cold outreach and initial negotiations.”

To learn more about Affiliate Connect, discuss your GEOs and traffic requirements, or start receiving pre-negotiated affiliate deals, contact AffPapa’s affiliate management team.

Lilit Sarinyan
Content Writer

With 3 years of experience in iGaming, I focus on producing content that helps readers make sense of developments across the sector. My work includes interviews with industry professionals, regional market analysis, affiliate industry developments, and detailed reviews. With a particular interest in how iGaming is evolving and where it’s headed next, my degree in English and Communication has shaped how I approach writing, especially when it comes to making complex topics easy to follow.

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