SBC Summit Tbilisi 2024: Uniting Key Stakeholders for Vital Regional Insights

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SBC Summit Tbilisi 2024: Uniting Key Stakeholders for Vital Regional Insights

Next week, 1,500 industry leaders will assemble in Tbilisi, Georgia, for the second SBC Summit Tbilisi.

The event, organized in collaboration with Georgia-based company Sports Media Holdings (SMH) and supported by presenting partners EGT Digital and Amusnet Georgia, provides delegates with unparalleled opportunities to learn about the latest industry innovations, expand their industry network, and broaden their educational horizons.

The event’s focus on key Eastern European and Central Asian markets, such as Georgia, Ukraine, Armenia, Bulgaria, and Romania, as well as emerging markets such as Uzbekistan, will provide delegates with a thorough exploration of these critical regions, guided by insights from renowned local experts.

The specialised summit, which will be held at the Sheraton Grand Tbilisi Metechi Palace from June 25th to 26th, will bring together key stakeholders from leading regional and global operators, suppliers, affiliates, game developers, media organisations, as well as marketing, CRM, SEO, payments, and other specialists.

Former COO of Manchester City, and founder of EQ Esports & Gaming, Chris Bird, will start off the event by giving a keynote speech: Influencers, Content and Esports… You Bet! Unleashing the Power of Dynamic Strategies in the Esports Ecosystem.” Bird will discuss effective methods for using influencers to create interesting content and drive the expansion of esports.

For those looking to learn more about Eastern Europe and Central Asia, the conference agenda will provide a key learning opportunity. Over 60 renowned specialists will share essential knowledge to attendees across two distinct conference tracks. Topics covered in the talks will range from how to deal with the region’s complicated legal and regulatory requirements to how Euro 2024 would affect sports betting.

The conference will also highlight the developing iGaming industry in the area. Important insights into the iGaming environments of Georgia, Slovenia, Romania, Bulgaria, and Serbia will be provided to the delegates. Discussions on rising market prospects, cross-market tactics for iGaming operators, and the socioeconomic effects of iGaming on nearby communities are also on the agenda.

30 international and regional firms will be on display on the exhibition floor, showcasing the newest gaming releases, cutting-edge services and products, and industry-defining technologies. Amusnet, Aviatrix, BetConstruct, Betlive, CreedRoomz, Crocobet, Digitain, EGT Digital, Setanta Sports, VBET, Winfinity, and many more prominent businesses are on display.

An exclusive Poker Tournament presented by Betlive and EvenBet Gaming will wrap up the first main day of the event. The tournament, which will take place at the ATI Rooftop Restaurant at the Sheraton Grand Tbilisi Metechi Palace, provides attendees with the ideal setting for honing their poker abilities, connecting with colleagues in the sector, and enjoying free cocktails.

In the evenings, attendees can build meaningful business relationships in scenic, lavish venues across several dedicated networking events. The first day will wrap up with the Official Opening Party” sponsored by Setanta Sports at Stamba Hotel. On the second day, an exclusive VIP dinner for C-level executives will be held at the Republic Restaurant, before the Closing Party” at the Republic Event Hall.

Rasmus Sojmark, CEO & Founder of SBC, said:

“The inaugural SBC Summit Tbilisi was a tremendous success. This year’s event has built on that foundation to deliver even more. We’ve expanded networking opportunities, enriched educational experiences, and secured some incredible speakers.

This year, we really focused on providing a comprehensive exploration of key regional markets, ensuring attendees are well-equipped to thrive in their business endeavours in Eastern Europe and Central Asia.”


For groups of 3 or more, you can purchase the ‘Group Pass Ticket’ gaining you access to both days of SBC Summit Tbilisi with the discounted price of US $150 per person.

 Operators and affiliates can apply for a free pass to the event.

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