Soft2Bet Nominated for 8 Awards at 2025 WIG Diversity Event

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Soft2Bet Nominated for 8 Awards at 2025 WIG Diversity Event

Soft2Bet earns 8 nominations at the 2025 WIG Diversity Awards, highlighting its innovation, B2B strength, and inclusive culture ahead of the June 5 ceremony.

Soft2Bet, a leading provider of turnkey iGaming solutions, has been shortlisted in eight major categories at the 2025 Women in Gaming (WIG) Diversity & Inclusion Awards, which will be held on June 5 at the iconic Savoy Hotel in London. The nominations span a range of business, innovation, and cultural categories, showcasing Soft2Bet’s broad impact across the global gaming industry.

The WIG Diversity & Inclusion Awards recognise outstanding achievement in advancing diversity, innovation, leadership, and social impact within gaming. Soft2Bet’s inclusion in multiple high-profile categories reflects a year of strong business performance, new product launches, market expansion, and a continued commitment to fostering an inclusive workplace culture.

Shortlisted categories include:

  • B2B Excellence (Company)
  • Best Diverse Place to Work
  • Community Engagement
  • Company of the Year (Supplier)
  • Great Place to Work
  • Innovator
  • Leader of the Year (Supplier) – CMO at Soft2Bet
  • Positive Role Model of the Year (Supplier) – CMO at Soft2Bet

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, said:

“These nominations are a powerful endorsement of our teams, our strategic leadership, industry impact, and our unwavering commitment to excellence in key European markets where our brands and products consistently deliver top-tier performance.”

Recognition for “Best Diverse Place to Work” and “Great Place to Work” reflects Soft2Bet’s internal culture evolution. Women now hold 60% of leadership positions, and employees from nine nationalities contribute to product development and strategic initiatives like the company’s Culture Squad and Make a Difference platform.

Soft2Bet’s nomination in the “B2B Excellence” category recognizes the strength of its growing portfolio, which now includes 13 consumer brands. The company’s proprietary platform and standout products, such as MEGA, continue to push boundaries in engagement and innovation across regulated markets.

In the past year, Soft2Bet has achieved significant business milestones: doubling EBITDA, launching new brands, entering new markets including Ontario and New Jersey, and expanding its regulatory footprint to 19 licenses across 12 jurisdictions. The company also earned multiple awards in early 2025 at the European Global Banking & Finance / Sustainability & ESG Awards for innovation, AML compliance, customer focus, and sustainability.

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