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UFC and Games Global partner for exclusive UFC-themed slots
The Ultimate Fighting Championship (UFC) and gaming supplier Games Global have signed an exclusive content agreement that will see Games Global create slot games with a UFC theme for the next three years.
The supplier and UFC have now made additional information about their initial cooperation public after announcing it last month. According to a press statement from Games Global, the collaboration attempts to draw in new customers and gamers for both businesses, who think they have similar target markets. UFC will use its extensive worldwide marketing network to publicize and assist with the game’s debut.
On July 23, UFC Gold Blitz Extreme, the first exclusive UFC title, will be made available worldwide. The Fortune Factory Studios of Games Global, the company behind Jurassic World Raptor Riches and Blazing Bison Gold Blitz, developed the slot machine.
Andy Booth, Games Global chief product officer stated:
“Partnering with UFC, one of the most popular sports brands in the world, is significant for us and we look forward to showcasing our first title to the world in the coming months.”
Tracey Bleczinski, UFC senior vice president of licensing added
“We believe that these games will be a hit with fight fans everywhere, and we are proud to be working with Games Global, a leading provider and distributor of iGaming content, to deliver this world-class entertainment experience.”
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