Insights from an affiliate Team Lead
Can an affiliate network provide marketers with something more than just access to offers? What about helping them grow their business? We had a chat with Zachary Surov, an...
Alfaleads shares insights on achieving Super Bowl success
Alfaleads talks about how America’s largest sports event can boost iGaming affiliates.
Being the final match of one of the United States’ largest championships, the Super Bowl is the most popular sports event on the continent. It is estimated that over a quarter of the country’s population watches the game live on television or online, with last year’s statistics indicating an audience of over 100 million people.
This of course translates to a lot of wagering activity. The American Gaming Association has recently predicted that over 20% of the country’s adults are going to bet on the match, reaching a combined estimated wager amount of over 16 billion dollars, which represents an over 60% increase compared to last year.
Given this immense potential, it is important for affiliates to know what to look out for to achieve success. The first important point Alfaleads makes is to study the American market.
The United States iGaming market is quite different from any other one in the world, thus requiring a completely unique approach. A big part of this is its regulation system, with each state having its own regulatory body. Studying the laws of the targeted jurisdictions will help affiliates massively.
The other key element to success as an affiliate is having quality offers to promote. Alfaleads has a number of wagering products from regulated operators like BetMGM which feature starting payouts of 100 to 600 dollars and will help affiliates attract traffic quickly.
Alfaleads – iGaming Voice by Yeva
In the latest installment of iGaming Voice, AffPapa talked to the CEO of Alfaleads and co-CEO of Advisability, Roman Manuylov, about the affiliate company and how it has...
