Bet365 and Boxxer secure mutual partnership
Following the terms of the agreement, Bet365 is going to become Boxxer’s first sportsbook and odds partner, deepening the latter’s sports betting content offering for their UK audience.
Boxxer’s founder and Chief Executive Officer – Ben Shalom, welcomed the partnership and stated:
“We are excited to come forward with this new deal with Bet365, taking into account the excellent and proven position and quality worldwide.
We’re confident that both of our companies’ values and priorities align, since both Boxxer and Bet365 are focused on innovating, and unlocking access to the most major sporting events in the world.”
Further, the agreement will also see Bet365 place its branding across the Wembley Arena during Boxxer’s first show on the 2nd of October.
Moreover, Bet365 will be adding live streams of Boxxer’s shows, which will be available in certain legislations, as another step to boost sports fan experience on the website.
Bet365’s representatives also warmly welcomed the new business relationship with Boxxer, as their first partner in the boxing scene.
This partnership comes as yet another key milestone deal with sports betting companies for Boxxer, since a precedent deal with Mansionbet earlier this year.