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Betfred faces £900K fine for social responsibility breaches
The UK Gambling Commission has imposed a £900,000 penalty on Betfred’s operator, Petfre (Gibraltar) Limited, over failures in social responsibility licensing requirements.
The UKGC first started investigating Betfred after finding violations in its policies and procedures, including insufficient processes for identifying indicators of harm and no immediate actions to minimize harm. Additionally, the assessment revealed that the operator didn’t appropriately address at-risk players and took 7 days to conduct a safer gambling review for flagged accounts.
In one specific case noted by the regulator, Betfred flagged a user who exceeded a deposit trigger but didn’t intervene and allowed the individual to lose £17,900 in the following 24 hours.
John Pierce, UKGC’s Director of Enforcement, commented:
“The Commission found that Petfre didn’t have sufficiently effective procedures in place, meaning some customers displaying markers of harm were not contacted quickly enough. While the gaps we identified were unacceptable, the licensee acted swiftly to implement interim mitigating controls to address our immediate concerns. They have since delivered an appropriate action plan and taken significant steps to assure the Commission that their current operating model meets our requirements.”
In addition to the £900,000 fine, Betfred will also pay for the costs that the commission spent on its investigation.
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