Coingaming undergoes rebranding and changes to Yolo Group
One of the world’s most trusted Bitcoin crypto-casinos and providers – Coingaming Group, has officially rebranded its business to now be named Yolo Group.
The rebranding will stretch all throughout the group’s business branches; from Yolo Tech, Yolo Ventures, Yolo Investments, Yolo Finance, and Yolo Entertainment (featuring Sportsbet.io and Bitcasino B2C brands).
One of the company’s B2C iGaming marques – Sportsbet.io, had only recently gone a rebranding, striking a few key partnerships with sports team, including an affiliation with Brazil’s São Paulo FC.
Yolo Group’s Chief Executive Officer – Maarja Pärt, stated about the rebranding:
“We are delighted to publicize the rebrand of our company to Yolo Group, pursuing a new company identity which has an outlook for the future.
For a long time our Coingaming brand performed pretty well, however, we found that as of right now, as the industry changes and evolves, Yolo Group would be a better representation for our people, our brand, and our strategic plans.”
The CEO also noted the importance to never settle for less, considering the fact that life is fast-paced and short. Yolo Group’s main priority is to bring higher-quality and innovative ideas to iGaming, financial technologies, and numerous other sectors, while keeping customer satisfaction as the main focus.