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Diego Simeone named ambassador for Betinia and CampoBet
Betinia and CampoBet have named Diego Simeone as their official ambassador, placing one of football’s most respected figures at the centre of both brands.
Simeone is recognized for his discipline, intensity and winning mentality. Having built a reputation as one of the game’s top leaders, his 12-year long reign at Atlético Madrid starting in 2011 has seen him winning the La Liga titles (twice) and making the club a regular in championships at the highest level. Apart from that, he also had an impressive career as a player, earning over 100 caps for Argentina.
The partnership connects directly with Betinia’s football manager game, where players can put their tactical skills to the test and progress through a reward-based journey. With Simeone fronting the campaign, Betinia and CampoBet aim to strengthen their football identity and give affiliates a clear story they can use across content, SEO, social media, email and performance channels.
Aviv, Head of Affiliate, said:
“Diego Simeone is the kind of figure audiences recognize instantly, and that recognition translates into stronger storytelling and higher intent traffic. Our role is to help partners turn this announcement into measurable performance. We are rolling out updated creative packs, campaign angles and landing page flows designed to lift conversion, while keeping every activation aligned with local requirements.”
Betinia has also built its five-level VIP loyalty journey around the idea of progression, following a football-style path from Beginner and Amateur through to Professional, World Class and, finally, Legend. For affiliates, this creates an extra retention angle to work with, helping keep players engaged for longer and driving value well beyond the first conversion.
2RBO Affiliates is designed to help partners grow, pairing flexible commission options with a no-negative-carryover policy. Affiliates also have access to real-time, transparent reporting, smart tracking tools, and hands-on compliance support. Besides that, the program has partner-oriented benefits such as dedicated account management, customized incentives, and invitation-only VIP networking events.
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