Greentube and Parimatch secure partnership
The mutual reaffirmation in the CIS region which was carried out due to ‘an increased demand for gambling content’, will see Parimatch’s users obtain access to a number of Greentube’s famous titles such as the Diamond Link series, as well as the classic Lucky Lady’s Charm, Book of Ra, and more.
Parimatch’s head of casino – Eugene Saveliev, explained:
“Knowing how loved Greentube’s dynamic and fun games are for players, we are sure that via this collaboration, even more exciting releases will take place along the course of the alliance, as we enhance our game offering.
Furthermore, we are looking forward to expanding our market presence via the regions where Parimatch already has a footprint, such as the regulated markets of Ukraine and Belarus.”
Greentube’s KAM for CIS region – Opher Ben Zvi, also added to the comments:
“We have already established that our titles align pretty well with the players’ needs and wants in this region, so having secured this partnership with Parimatch, we are sure to access further audiences within this territory, and we cannot wait to get to work.”
The agreement comes in succession after Parimatch secured a 3-year deal with Chelsea FC, which opened an opportunity to promote the group’s branding all throughout the upcoming three sporting seasons with the EU champion team.