Greentube teams up with Total Casino in Polish debut
Greentube has officially debuted in the Polish market after teaming up with the Totalizator Sportowy brand, Total Casino.
Through this new partnership, the Novomatic Interactive division’s mobile and online games including classic titles like Book of Ra, Sizzling Hot and Lucky Lady’s Charm are all readily available to all players in Poland on the Total Casino website. The popular Greentube Collections is also supposedly going to be added onto the Total Casino site, which is an exclusive suite of games containing Greentube’s most loved series.
All players in Poland will now have the chance to check out the popular Novomatic games in retail outlets and online ones. The brand new distribution channel perfectly harmonizes Novomatic’s strategy, which is an omnichannel strategy, with the release of some of its most popular VLTs with the Polish company’s network.
Totalizator Sportowy is owned by the Polish state and is currently the sole operator in the country who is allowed to legally provide online casino games. Total Casino launched in 2018 and it has seen some splendid growth since then.
This is Greentube’s most recent move as the company has been taking big steps for a while now, including its debut in Denmark and Mexico in 2020, as well as its progressive expansion into many new markets in LatAm and Europe. Greentube has been eyeing the Netherlands and Germany as potential new markets for a while, with possible expansions to come soon.
Greentube CFO/CGO, Michael Bauer, stated in a comment:
“Totalizator Sportowy’s casino brand is very well respected by players in Poland, and to be selected as an online partner is further evidence that we are a market-leading force when it comes to igaming content across a wide range of regulated markets. Greentube has already enjoyed a fruitful start to 2021 and this new market entry and partnership shows our commitment to expanding our reach.”
Totalizator Sportowy’s online gaming director Maciej Kasprzak said:
“We are constantly developing our offer and we want our clients to experience the best entertainment from the best developers. The arrival of Greentube’s content has been greeted by the players with much excitement. We look forward to continuing a successful partnership.”