McLaren’s New Sponsorship Contract with iGaming Giant

McLaren’s New Sponsorship Contract with iGaming Giant

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Posted by: AffPapa

McLaren Racing Limited and Entain plc have announced a long-term sponsorship contract. The agreement will expand on the London Stock Exchange company’s Party brands.

Both corporations emphasize their shared goal to entertain their customers with the implementation of revolutionary technical solutions. The parties further stress the importance of security and accountability.

After Monaco GP scheduled on May 23 will work together to create a more secure wagering environment with a  vision of manageable-risk betting.

Chief Executive Officer at Entain, Ms. Jette Nygaard-Andersen expressed her excitement about the McLaren sponsorship once again mentioning innovative approaches and ground-breaking products of both corporations. The CEO says that

The partnership will be marked by Entain’s entry into the F1 world offering racing fans comprehensive data and an exclusive gaming experience. Via the Access platform, the wagerers will enjoy casino content with the F1 team’s styling. Access users will also benefit from many bonuses and have a chance to visit McLaren Technology Centre. The partners will also develop a collaborative marketing policy.

Entain is famous for its partnership with top sporting companies and leagues but it also invests in promoting small sports clubs that face major difficulties during the pandemic.

Chief Executive Officer of the McLaren Mr. Zak Brown also commented on the  sponsorship, saying that

Both McLaren and Entain provide high-quality entertainment to their customers and also care about their security and wellbeing. The partners have already prepared some exciting news for their clients to present after Monaco GP.

Even though Entain’s Q1 report showed some decline in the corporation’s profit it still continues persuing its far-reaching goals in expanding its digital presence. Entain’s Gambling department continues to amaze by achieving two-digit growth once more.

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