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Paddy Power Betfair to pay $2.7M in UKGC investigation
After a UK Gambling Commission investigation between April and May 2024, Paddy Power Betfair has been ordered to pay $2.7 million for social responsibility failures in customer interaction.
As part of the settlement, PPB Entertainment Limited, PPB Counterparty Services Limited, Betfair Casino Limited, and TSE Malta LP will pay the fine.
The investigation stressed that licensees didn’t have appropriate systems for identifying indicators of harm. For instance, one user deposited $16,000 in 15 days before being identified for review, while another one deposited $33,000 in 25 days before being interacted with.
The commission agreed that Paddy Power Betfair cooperated with the investigation and took quick action to address the issue; however, the regulator still stressed that the breaches were very serious in nature.
John Pierce, Commission Director of Enforcement, said:
“Our compliance assessment in 2024 uncovered examples where interactions fell far short of what is required. These failings should never have occurred. While the licensees co-operated fully with the investigation, accepted the failings early, and implemented an action plan quickly, this immediate response is the minimum we expect from operators when serious shortcomings are identified. The Commission is encouraging gambling operators to take account of the failings identified in this investigation to ensure industry learning.”
In 2023, the operator was fined $655,000 for targeting vulnerable groups through advertising, making this the second time that Paddy Power Betfair has faced regulatory backlash.
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