Sportal365 and Spotlight Sports Group announce new deal
Spotlight Sports Group will now be providing independent betting content to Sportal365 after this latest deal where it has agreed to support the CMS platform provider in the extension of its sports content publishing platform.
Thanks to this partnership, Spotlight Sports Group will be offering expert editorial content that is supposed to be accessible to the whole Sportal365’s customer base.
Will Fyler, Spotlight Sports Group’s Head of Digital, said:
We’ve really grown our bespoke editorial offering, covering all sports in more than 70 languages. It gives clients more choice and bettors more confidence to make informed betting decisions. Our independent analysis and bespoke editorial enriches sportsbooks and takes the sports betting experience that step further. We’re constantly looking to support betting partners with editorial content and with Sportal365’s unique CMS we will be able to offer them an additional competitive edge.
Sportal365’s CMS will be directly accepting Spotlight Sports Group’s content, giving its audience the chance to merge the betting editorial right into their sites.
Stilian Shishkov, CEO of Sportal365, also commented by saying:
“We know Spotlight Sports Group sports content is a market-leader and used by a number of major bookmakers so we’re delighted to integrate to our CMS and make it available to our clients. Having their expertise in such a wide range of sports will be hugely beneficial and will add another unique aspect of our offering.