Dutch gambling authority warns over youth targeted ads

Dutch gambling authority warns over youth targeted ads

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Dutch gambling authority warns over youth targeted ads

Kansspelautoriteit, a Dutch gambling authority, has forewarned several operators over their advertising policies as it expressed its concerns about targeting the youth and minors.

The regulator examined eleven licensed operators and found three operators who intended to show ads on platforms where children and teenagers are generally engaged.

Among the platforms are ‘TeenTok’ — a YouTube channel, ‘MarbleMania’ — a TV program and Donald Duck website. 

The gambling authority does not reveal the names of the three operators, but ensures that it warned officially to each of them and ordered them to improve their advertising policy. 

Minor breaches were also found with the remaining 7 operators, who were ordered to undertake measures and improve their policy. 

As KSA states, if state law breaches took place, the operators would get sanctioned with fines. 

The gambling regulator stated:

“The top priority for KSA remains the protection of youths and minors from the addiction of wagering. The law is rather strict for such breaches. Even in the case of outsourced advertising, the licensee must be responsible”.

Previously, Kansspelautoriteit has awarded ten operators with licenses. Among them were Tombola, Bet365, Play North and Holland Casino NV.

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