Insights from Alpha’s Head of Affiliates after iGB LIVE 2024
Head of Affiliates at ALPHA Affiliates, Igor Charniauski shared insights on iGB Live 2024.
Attending an iGB event is always exciting in the iGaming industry, but this year’s iGB LIVE Amsterdam stood out.
It was a vibrant celebration with a strong emphasis on genuine and meaningful networking. It gives a perfect opportunity to network both with long-trusted partners and friends and coworkers who had been absent from industry conferences for a long period.
iGB LIVE is about creating enduring relationships, not just about showcasing products. Face-to-face interactions frequently lead to opportunities that otherwise wouldn’t even arise.
A major takeaway from the event was that iGB LIVE is much more about building relationships than promoting products. Engaging in conversation with individuals from other sectors of the industry may result in new collaborations and unexpected opportunities.
The opportunity to establish trust through direct communication, something that is challenging to do online, was Alpha Affiliates’ greatest victory. In the iGaming sector, trust is crucial, and building trust through in-person contacts is essential.
The traffic department benefited greatly from the strategic closure of important agreements with partners. These offers will increase traffic while lowering expenses, or at least maintaining them.
It is important to consistently attend these events, as with your participation, you can find solutions to issues that have been bothering you for weeks or months in just two days. Meanwhile, it is necessary to approach these events with relaxed and positive emotions. You will be surprised at how much you can achieve if you have the correct mindset.