Interview with Jordan Marley – Editor and Casino Expert at Casino.us
AffPapa has spoken with Editor and Casino Expert Jordan Marley, who reviews online casino bonuses in the USA for Casino.us. In this interview, Marley discusses how he evaluates online casino bonuses in the USA, shares tips for finding the most generous offers, and gives his take on what’s next for players and the casino industry.
Yeva: A generous online casino bonus is imperative for many new casino players just getting started in the iGaming space. From your experience, what are the most essential recommendations when it comes to choosing a new casino?
At Casino.us, our bonus recommendations are based on numerous factors that impact the player experience. Simply put, players want the most amount of extra cash, credits, free coins, or free spins. So when a player is looking at a fresh welcome bonus, the no-deposit bonus is at the top of our list. It’s also important to remember that online casinos are competing against each other to gain your attention with their welcome bonus. If you’re not impressed by an offer or it doesn’t stand out, that casino might not be for you.
However, the terms and requirements of an online casino bonus are just as vital, if not more so. New players should especially be wary of wagering requirements. They may draw you in with a hefty package, but if the wagering requirement is high, you may never see that bonus money. Our bonus wagering calculator is a brilliant tool for determining how much you may need to spend before receiving your bonus.
Yeva: As you mentioned, online casinos are battling to be recognized by players so they can promote their bonuses. Beyond the initial sign-up, can an online casino player benefit from digging deeper for more bonuses?
Absolutely, although reputable casinos wouldn’t make it difficult to find their bonuses. If you’ve found an initial sign-up bonus that suits you, and you intend on sticking around at that online casino, then be on the lookout for a loyalty bonus or VIP program. Obviously, a casino wants you to stick around, so always take advantage of regular bonuses that reward continuing play. The best loyalty bonuses reward you with next to no extra effort on the player’s side, such as logging in daily.
VIP programs are more suited towards big spenders, as the rewards increase depending on the amount a player has spent. However, many of these perks balance out, especially those that offer physical gifts and rewards.
Yeva: The online casino market in the US is ever-changing, especially with real-money play and sweepstakes casinos. What does the future hold for online casino bonuses in the US, and will they change dramatically from the current offers?
I believe casino bonuses will continue to become more innovative and personalized for each user. While current bonuses aren’t completely generic, they’re similar for most players and differ only based on state regulations on casinos. The use of data and analytics will improve and likely lead to bonuses that are adjusted depending on the user’s interests and online behavior.
Unfortunately, many bonuses will be forced to change due to laws and regulations. Real-money bonuses are tough to come by currently, with only a handful of states legalizing real-money online casinos. Even bonuses at sweepstakes casinos could dwindle, as more and more states enact bills and debate their legality. Any bonuses that don’t disappear may be replaced by less beneficial offers to avoid breaking regulations.
Yeva: What’s the best tip or trick you have right now for anyone looking for a great bonus?
Don’t overlook social media! Any online casino with a social presence will thrive on posting competitions and player rewards. Their goal is to increase their impressions and engagements, and competitions are a perfect way to do so. A simple like, comment, or share could see you bank some free spins or credits if you’re lucky. Just remember to be signed up to the casino, and as always, check the terms of the competition, as they may still include wagering.
Company: Casino.us
Interviewee: Jordan Marley
Date: 08.12.2025
Delivering fresh updates on casino traffic trends, regional market highlights, practical guides for iGaming operators and affiliates—everything to stay informed and grow in the iGaming space. With a Bachelor's degree in Communication, my focus is on breaking down complex topics into clear and practical content.














