Marshalls World of Sport launches in South Africa with SIS
Marshalls World of Sport is officially launching its South African 24/7 Live Betting Channel in the African continent with the SIS.
The new platform, which will be available all throughout Marshalls’ online and retail market segments, has been customized specifically for the South African market and includes live streams, images, statistics, commentary, on-screen visuals with wagering prompts and relevant data, markets and prices, and the SIS Trading Services live racing solution, among other things.
To guarantee lucrative short-form programming which will be accessible through the day, the South African channel incorporates premier greyhound racing, with up to 38,000 events – depending on region – as well as other major horse racing events from across the globe.
Joe Andrews – SIS’ Digital Sales Manager added his thoughts on the launch:
“It’s a great move for us to be collaborating with Marshalls to bring our new South African 24/7 Live Betting Channel, which has been customised for the Local Market and already contains our redesigned 49’s portfolio.”