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SOFTSWISS and BGaming cancel participation at ICE 2022
iGaming content suppliers SOFTSWISS and BGaming announced withdrawal from their attendance at ICE London prioritizing their finances for the aid of Ukrainians.
Many iGaming businesses and employees, together with other Ukrainians have appeared in this warzone. In support of these people, gaming companies made financial contributions. Among them is the local operator Parimatch, which had supported Ukraine with a fund of €2.9mln.
BGaming and SOFTSWISS joined to aid Ukrainians with financial means. As a result of this initiative, both businesses withdrew participation at the London show, which will be held in the capital of the UK.
As a spokesperson noted, they would not be able to take part in the show as they prioritize their resources for Ukraine.
Different companies within the iGaming industry have set up charities or GoFundMe pages for the same purpose.