BetMGM strikes a deal with SportsGrid
The contract will see the integration of iGaming company’s content into the programs of SportsGrid via TV and social media platforms.
BetMGM’s content covers its odds and promotion, in addition to content creation by SportsGrid via the accessibility to partner’s brand ambassadors and trading representatives.
The head of BetMGM, Adam Greenblatt mentioned:
“Our partner provides a fantastic avenue for the sport enthusiast to consume sports wagering products. Due to our partnership, BetMGM broadens its reach to its customers via the network of SportsGrid”.
The director of SportsGrid, Louis Maione, noted:
“Our mission is to provide the current data of BetMGM to the thousands of sport enthusiasts. This collaboration helps us to strengthen our position in the sports gaming industry”.
Prior to this, BetMGM managed to launch its retail sportsbook at Washington DC. Earlier, it launched its sportsbook in Maryland.