Casino.Online – iGaming Voice by Yeva
In this week’s edition of iGaming Voice, AffPapa interviewed the COO of Casino.Online, Sebastian Erfurth. He talked about which jurisdictions hold the most potential for industry firms and shared his insights on what it takes to stand out from the competition in the ever-evolving iGaming space.
Yeva: Let’s start off our interview with a quick introduction to Casino.Online. What makes the company stand out from the competition in the crowded iGaming industry, Sebastian?
Thank you for the opportunity to discuss Casino.Online. As the COO of our company, I’m delighted to share what sets Casino.Online apart from the competition in the crowded iGaming industry.
Casino.Online stands out in the iGaming industry as a leading website that compares and reviews online casinos, provides free video slots for testing, and offers the largest bonus comparison in the industry. With a user-centric approach, Casino.Online prioritizes user experience, responsible gambling, and data security, serving as a reliable and valuable platform for online casino enthusiasts to make informed decisions, explore games risk-free, and find the best bonus offers available.
In addition to its core services, Casino.Online is dedicated to educating users through well-researched guides and a diverse range of self-made tools. Recognizing the importance of empowering users with knowledge, Casino.Online provides comprehensive guides that delve into various aspects of online gambling, helping users understand game strategies, rules, and responsible gaming practices. Furthermore, the platform offers an array of self-made tools, including calculators and interactive games, designed to enhance users’ understanding of odds, probabilities, and gaming concepts.
Yeva: The iGaming sector is rapidly expanding all around the world. Which emerging iGaming markets do you think hold the most potential for the industry, and which ones do you think can benefit Casino.Online the most?
The rapidly expanding iGaming sector presents significant growth opportunities in emerging markets such as Latin America, Asia-Pacific and Africa. In Latin America, countries like Brazil, Peru, Mexico and Colombia are experiencing rising internet penetration rates and a growing interest in online gambling. Casino.Online has already started to tap into this potential by providing localized content, relevant casino options, and comprehensive resources.
The Asia-Pacific region, particularly Southeast Asia, offers substantial prospects with markets like India, Thailand, and the Philippines witnessing a surge in online gaming. Factors such as a large population, improving internet infrastructure, and increasing disposable income contribute to this growth.
Moreover, Africa represents an untapped market with countries like South Africa, Kenya, Nigeria and even Angola showing a growing interest in online gambling. The continent’s increasing mobile connectivity, a young and tech-savvy population, and favorable regulatory environments create a fertile ground for Casino.Online. By providing localized content, highlighting African-focused online casinos, and offering valuable insights, Casino.Online can cater to the needs of players in Africa and become a go-to platform for the growing online gambling community.
Yeva: How does Casino.Online decide which iGaming operators to work with, Sebastian? What factors play the most prominent role in this process, and how do you think this affects the company’s content quality?
At Casino.Online, our selection process for iGaming operators is based on several key factors that help us ensure the highest standards of quality and user experience. We prioritize thorough evaluations to maintain the integrity and trustworthiness of the operators we choose to work with. The following three factors play a prominent role in our decision-making process:
- Reputation and Trustworthiness: We conduct extensive research and consider the reputation and track record of operators within the iGaming industry. We assess factors such as their history of fair play, reliable payouts, transparent terms and conditions, and positive customer feedback.
- Bonuses and Promotions: We consider the operator’s bonus offerings, including welcome bonuses, promotions, loyalty programs, and wagering requirements. Our aim is to present users with operators that offer competitive and attractive bonus options.
- Responsible Gaming Practices: We prioritize operators that promote responsible gambling and offer self-exclusion options, deposit limits, and other responsible gaming tools. Ensuring player welfare is an essential aspect of our selection process.
By considering these factors, we aim to provide our users with a curated list of reputable and high-quality operators. This careful selection process helps maintain the overall content quality on our platform, ensuring that users have access to reliable and trustworthy iGaming options. By partnering with operators who meet our strict criteria, we can enhance the user experience, instill confidence in our recommendations, and prioritize user satisfaction and safety.
It’s important to note that our evaluation process is ongoing. We continuously monitor operator performance, user feedback, and industry developments to ensure that the operators we work with consistently meet our high standards. This commitment to quality and ongoing assessment helps us maintain the integrity of our content and provide users with the most reliable and enjoyable iGaming experiences.
Yeva: Continuing with the theme of quality and factors that influence it, let’s talk a bit about the team behind Casino.Online. What does it take to be one of the people producing the company’s reviews, and how do you think this affects the quality of its offerings?
To be part of Casino.Online’s review team, our authors need expertise, industry knowledge, research skills, objectivity, attention to detail, integrity, and ethical conduct. The team’s qualifications greatly impact the quality of our offerings as they provide accurate, unbiased, and comprehensive reviews. By staying updated with industry trends, our team ensures our content remains reliable and valuable to users seeking trustworthy guidance in the iGaming industry.
Yeva: Casino.Online has recently been nominated for AffPapa iGaming Awards’ Affiliate Branding of the Year category. How important do you think awards ceremonies are for growth in the iGaming industry, Sebastian?
Awards ceremonies play a significant role in the growth of the iGaming industry, and being nominated for categories like Affiliate Branding of the Year at the AffPapa iGaming Awards is a testament to Casino.Online’s accomplishments.
Winning or being nominated for awards in the iGaming industry provides recognition, credibility, and differentiation, while offering marketing opportunities, validation, trust, and industry networking and partnerships. These factors contribute to the growth and success of companies like Casino.Online, showcasing their achievements and positioning them as industry leaders.
Yeva: Establishing safe gambling environments vital for the industry’s best companies. What steps does Casino.Online take to protect its readers from various gambling problems?
Casino.Online is committed to protecting its readers from gambling problems and ensuring a safe gambling environment. We achieve this through comprehensive information on responsible gambling, strict age verification processes, collaborations with problem gambling organizations, promotion of responsible gambling tools, educational content, and robust data security measures. Our goal is to empower readers, raise awareness, and provide access to support resources, fostering responsible and safe gambling experiences.
Yeva: Casino.Online has a wide variety of content available for its readers, including several unique concepts like a list of casino streamers. In your view, how important is innovation for affiliates to achieve success in the online gambling industry?
Innovation is crucial for affiliates to achieve success in the online gambling industry. It plays a significant role in capturing the attention of users, differentiating from competitors, and staying relevant in a dynamic and rapidly evolving landscape.
With the high level of SEO in all leading affiliate companies, staying on top long-term requires innovative ideas, unique tools, and valuable data that provide a distinct advantage and drive sustained success. By constantly pushing the boundaries of creativity and offering novel experiences, affiliates like Casino.Online can maintain a competitive edge and capture the attention of their target audience.
Yeva: Which of Casino.Online’s reviews and articles are the most popular amongst its readers, Sebastian? As the company’s COO, which ones are your favorite and why?
The most popular reviews and articles among Casino.Online’s readers are the ones focused on bonus reviews and articles about bonus offers. Readers are particularly interested in learning about the various bonuses available and how they can benefit from them. Additionally, our readers have shown a keen interest in discovering new and unfamiliar casinos, seeking fresh and unique experiences that they haven’t encountered before. These topics garner high engagement and capture the attention of our audience.
My personal favorite pages are the list of new crypto casinos and our ever-growing free slot section. The list of new crypto casinos reflects the exciting innovations happening in the industry, and I find it fascinating to explore the emerging trends and opportunities in the crypto gambling space. Additionally, our free slot section provides a fantastic resource for users to enjoy and test different slot games without any financial commitment.
Yeva: Do you have any hobbies outside of work, Sebastian? If you weren’t in the iGaming industry, which sector would you be working in?
Outside of work, I have a passion for reading, devouring up to 30 books per year, and immersing myself in the knowledge and stories they offer. Additionally, I find joy and relaxation in taking my bike for a ride after work, embracing the physical activity and the beauty of the outdoors.
If I weren’t in the iGaming industry, I would still choose to work as an affiliate. The thrill of discovering new strategies, exploring different niches, and surpassing competitors is something I’ve always pursued and would continue to do so. The dynamic nature of affiliate marketing fuels my drive for constant innovation and finding unique paths to success.
Interviewee: Sebastian Erfurth