Fast Track appoints Jean-Luc Ferrière as new CCO
Fast Track has announced the appointment of Jean-Luc Ferrière as the company’s new CCO. Ferrière has been working with Fast Track as a Brand Ambassador since October 2020, and will now be joining Simon Lidzén, Christopher Hirst and Patrik Potocki as a new member of the senior leadership team.
Accumulating over 20 years of experience in the industry, such as in the role of CCO at Microgaming, Fast Track sees Ferrière’s background as a prized addition to the team.
Simon Lidzén, Co-founder and CEO of Fast Track, commented on the news saying:
“Jean-Luc has proved that he is able to get the best out of teams through a focus on both people and technology. We have seen over the last few months that we are very aligned in terms of how we work and how we see the future of this industry, and we are absolutely delighted that he will now be playing a larger role at Fast Track.”
Fast Track has cemented their position as a leader in their field after the launch of their player engagement platform in 2019. In December 2020 alone, they signed agreements to work with four new operators.
This growth can be assigned mostly to the organisation’s focus on providing value to their partners through the joint efforts of the Business Development, Partner Management, Integration and Onboarding teams.
The player engagement platform provider has also worked on perpetually developing their product, most notably with the release of “Fast Track Lifecycles” in September 2020; a novel solution to managing complex multi-channel engagements.
Ferrière said: “The synergies were obvious from the first engagement with Simon and Chris, and I am thrilled to be able to put my passions and experiences to further use advising the business in this newly expanded capacity.”