IBIA and AIDP team up to combat betting challenges

Added: February 17, 2021

The International Betting Integrity Association, or IBIA, has announced its latest agreement with All-in Diversity Project (AIDP). The partnership is focused on facing the many different challenges in the sports betting industry.

The IBIA works jointly with law enforcement and sporting companies and firms, as well as important names within the industry to fight against corruption and betting violations in the sector. Aside from that, AIDP’s main goal is to encourage diversity and inclusion in the iGaming and sports betting sectors.

Khalid Ali, CEO at IBIA, commented and said:

The demographics of sports betting is changing and, as an industry, we need to be aware of the opportunities and challenges this presents. The collaboration with the All-in Diversity Project has two main objectives; the first is to promote diversity within the betting industry; the second is to understand how the wealth inequality in women’s sports could lead to integrity concerns. By working together, we hope to tackle these issues through a series of events and studies that we have planned for the next few years.

Co-Founder of the All-in Diversity Project Kelly Kehn also noted:

Having the IBIA support the All-in Diversity Project is a huge leap forward for us. Collaborating with standard setting global organisations, such as IBIA, means we can accelerate progress and engage with a wider audience to address some of the challenges faced by sports and sports betting. From the hidden impact of inequality on integrity, to the more obvious issues related to gender and race within the entire sports and betting ecosystem by sharing data, resources and experience and developing tools that work. We are thrilled to have them as a partner.

This partnership is seeking to integrate equality into the sports scene in order to ‘help foster a forward thinking, more sustainable approach to the industry’. It also comes right after IBIA unveiled a massive 48% increase from the previous year in the amount of mistrustful betting activity in 2020. The largest contributor to this was the 25% rise in football.

A total of about 270 violations and wrongdoings were reported across 15 sports in 43 countries, and 68 of them took place in Q1. This means that the sum of alerts across the period from 2017 up until 2020 was 986, across 95 countries and 17 different sports.

All-in Diversity Project, IBIA, iGaming