Aristocrat adds 3 new EU studios
Sydney-based Australian gambling machine manufacturer company – Aristocrat Leisure Limited, has successfully added 3 new deals, further expanding in the EU market.
According to 3 newest agreements secured by Aristocrat Leisure Ltd, Aristocrat Digital will see 3 new gaming studios incorporated, in Eastern and Northern European markets.
The recent developments carried out by Aristocrat Leisure have been targeting specific segments – the merge and casual segments, both of which have been evaluated as prosperous segments to focus on, where the company already had existing presence.
The company has also been focusing on the social casino segment, which is in relation to Aspire’s position in the global iGaming market as a leading brand.
Aristocrat Digital’s Chief Executive – Michael Lang, commented on the new developments:
“We are proud to see the consistency in which the agreements have been made, which only further helps Aristocrat affirm its position in expanding markets by engaging and boosting Aristocrat Digital.”
The 3 new gaming studios that joined the firm are the following: Playsoft – a mobile game development company of 40 based in Gdańsk, Poland with headquarters in Paris, Northern Stars – a relatively recent gaming studio located in Helsinki, and Futureplay – another iGaming developer company located in Helsinki.